> For the complete documentation index, see [llms.txt](https://docs.myvega.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.myvega.ai/monetization/creating-products.md).

# Creating products

## Understanding Products

A **product** is what your learners will purchase. It can include:

* Access to specific courses
* Tests and assessments
* Learning resources
* AI avatars with increased chat limits
* AI agents with enhanced capabilities

Think of a product as a bundle that automatically delivers everything to your learner upon purchase.

***

## Step-by-Step: Create a Product

{% stepper %}
{% step %}

### Select a Course

* After connecting Stripe, scroll to the **"Products"** section
* Use the **"Select Course"** dropdown to choose which course this product relates to
* Only deployed courses will appear in the list

<figure><img src="/files/2CTnRlxWQLe693yy2FYe" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
Tip: If no courses appear, make sure you have at least one deployed course. Go to **Courses** → Deploy a course.
{% endhint %}
{% endstep %}

{% step %}

### Open Product Creation Form

* Click the **"Add Product"** button
* A product creation form will appear

<figure><img src="/files/GXdXGRcgA69VgpIOGf4D" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}

### Select User Plan

Choose which VEGA user plan this product will grant to learners.

Available Plans:

* **VEGA Pro** - Includes 15 structured tests, 250 practice tests, 360 resources, 600 AI chats
* **VEGA Pro Max** - Includes 50 structured tests, 500 practice tests, 750 resources, 1200 AI chats

<figure><img src="/files/rMtMjE0p3jWOjVbN9eW9" alt=""><figcaption></figcaption></figure>

What This Means:

* When a learner purchases your product, they automatically receive the selected plan's benefits. This determines:
  * How many tests they can take
  * How many resources they can access
  * How many AI chats they get
  * The level of analytics and features

Pricing Requirements:

| Plan             | Minimum Pricing                                    |
| ---------------- | -------------------------------------------------- |
| **VEGA Pro**     | $20/month • $30/quarter • $40/half-year • $60/year |
| **VEGA Pro Max** | $30/month • $45/quarter • $60/half-year • $90/year |

> Note: VEGA retains $60 (Pro) or $90 (Pro Max) per user annually, or 3% after payment gateway fees, whichever is higher.
> {% endstep %}

{% step %}

### Select Course Journey

Choose which course journey learners will get access to.

What is a Course Journey?

* A course journey is a structured learning path that includes:
  * Structured tests (for assessments)
  * Diagnostic tests (for skill evaluation)
  * Practice tests (for practice)
  * Learning resources (materials, guides, templates)
  * Spaces (community access)

<figure><img src="/files/voKX0yWK2osK9V4LRsuL" alt=""><figcaption></figcaption></figure>

Journey Requirements:

* Only **PAID** journeys will appear in the dropdown
* Journeys must be created in advance under the Journeys section
* All content in the journey is automatically granted to learners upon purchase

What You'll See:

* After selecting a journey, you'll see a summary showing:
  * Number of structured tests
  * Number of diagnostic tests
  * Number of practice tests
  * Number of learning resources
  * Number of spaces
  * Names of all included content

\[Screenshot: Journey Overview Display]
{% endstep %}

{% step %}

### Product Details

Now you'll add the marketing details for your product.

Product Name

* Enter a clear, descriptive name for your product
* Make it compelling and benefit-focused

Good Examples:

* "Complete Python Programming Course"
* "Advanced Marketing Masterclass"
* "Full-Stack Developer Bootcamp"

Avoid:

* Generic names like "Course 1"
* Confusing abbreviations

Description

* Write a compelling description that sells the value:
  * Explain what's included
  * Highlight the key benefits
  * Mention who it's for
  * Keep it clear and scannable

Example:

```
Master Python programming with 50+ video lessons, hands-on projects, and lifetime
access to course materials. Perfect for beginners with zero coding experience who
want to build real-world applications and land their first developer job.
```

\[Screenshot: Product Description Field]

Product Image

* Upload an eye-catching image (recommended: 1200x630 pixels)
* Use high-quality graphics that represent your course
* This image appears on the product listing
* Supported formats: JPG, PNG, WebP
* Maximum file size: 20MB

Features List

* Add 3-5 key features/benefits that learners will receive:
  * Click **"+ Add Feature"** for each one
  * Focus on outcomes and benefits
  * Be specific and concrete

Good Examples:

* "50+ HD video lessons (15 hours total)"
* "Downloadable resources and templates"
* "Certificate of completion"
* "Lifetime access to all future updates"
* "Private community access for networking"

<figure><img src="/files/RFihFe4hUoLNamnkoWI1" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}

### Pricing Configuration

Currency

* Select your preferred currency (USD, EUR, GBP, etc.)
* This determines how prices display to customers
* Choose the currency most common for your target audience

Price Amount

* Enter the price in the smallest currency unit (cents for USD)
  * Example: For $99.99, enter `9999`
* Or use the dollar input if available
* Minimum price varies by currency (typically $0.50 USD)

Pricing Type Choose the pricing model that fits your content:

One-Time Purchase

* Learner pays once and gets lifetime access
* Best for: Complete courses, bundled content, workshops
* Example: $99 one-time payment
* Pros: Higher perceived value, no subscription management
* Cons: No recurring revenue

Subscription (Recurring)

* Learner pays regularly for continued access
* Choose interval: Monthly, Yearly, etc.
* Best for: Ongoing coaching, membership sites, continuously updated content
* Example: $29/month or $299/year
* Pros: Predictable recurring revenue
* Cons: Higher churn risk, requires ongoing value delivery

<figure><img src="/files/lhG6DzGBlinhPHUBCytX" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
Tip: One-time purchases tend to have higher perceived value, while subscriptions provide predictable recurring revenue. Consider offering both!
{% endhint %}
{% endstep %}

{% step %}

### Review and Create

* Double-check all information:
  * User plan is selected (Pro or Pro Max)
  * Course journey is linked
  * Product name is clear and compelling
  * Description highlights key benefits
  * Image looks professional
  * Features are specific and valuable
  * Price meets minimum requirements
  * Currency is appropriate
* Click **"Create Product"**
* Your product will be created in **draft** status

Success!

* You'll see a confirmation message and your new product will appear in the products list.

> Important: Products are created in draft status and are NOT visible to learners yet. You need to publish them first!
> {% endstep %}
> {% endstepper %}

***

## Next Step

Your product is created! Now you need to publish it to make it available for purchase:

👉 [Continue to Publishing Products →](/monetization/publishing-products.md)
